FAQs: How much does home staging cost in the UK?
Home staging is a powerful tool for transforming your property and accelerating its sale. As experts in the field, we at The Property Presenters understand that cost is a crucial consideration for homeowners looking to present their property in the best possible light.
Understanding Home Staging Pricing
If you’re scrolling the internet looking for an answer to this question, you will often see a figure of 1% - 2% of the property’s value given as an answer. This, to be honest, is misleading and out-of-date information. We all know that UK property prices vary greatly according to area, as can be seen in the examples below:
(Source: Rightmove, sold house prices in past year, at 8 January 2024)
To use a basic percentage of 1.5% of value to calculate staging costs would mean that staging a flat in London costs just over £9,000, whilst an identically sized property in Liverpool would cost £7,000 less! It simply doesn’t make sense to use this as a guide (so please avoid staging companies who mention this in their costings!)
An established staging business will understand their local market, and their prices will reflect a number of key factors, such as:
Property Size: Larger properties require more furniture and accessories.
Scope of Work: Full property staging versus specific room staging.
Staging Duration: our standard contract is typically 3 months; however, it is advisable to keep the property staged until the exchange of contracts. Our developer clients who have multiple units to sell usually opt for 6 months, or sometimes even longer.
Furniture and Accessory Quality: High-end pieces can increase costs. We always stage with items which are appropriate for the property – we don’t have packs or a ‘one-size-fits-all’ approach.
Location and accessibility: city centre locations are often harder to access, and additional factors such as road tolls and parking may apply. Equally, very rural or remote properties could increase travelling times.
How do we calculate our prices?
The Property Presenters have many years of experience in staging vacant properties (we don’t stage occupied homes and are happy to leave this to businesses who specialise in this area). When we’re preparing a quote for a vacant property, we firstly consider the floor plan, from which we can estimate the amount of inventory we’re going to need to maximise the appeal. We then also have to calculate the time it will take us to do an amazing job – this includes site visits, design, planning and admin time, work in our warehouse to physically move and pack everything, transport and, of course, the actual onsite installation.
All this is done on an in-house system, which is constantly reviewed to ensure it’s accuracy. We then apply a human sense check and consider any unique aspects of the job which may either reduce or increase the price.
What do we charge?
Every staging job we do is as unique as the property we’re working in. In 2024 we staged properties ranging from pre-owned studio apartments to 6-bedroom luxury new-builds; some were fully staged and some were only partially staged, and every one of them was individually priced based on the needs of the client. What we can share is that our average price was £5,600 during 2024, which also includes some extended contract periods.
What You Can Expect
When you work with The Property Presenters, the service includes:
A thorough site visit with a staging plan and recommendation of any necessary repairs or enhancements
A qualified interior designer to plan the project
A seamless and hassle-free service, in which we take care of every aspect
Professional furniture selection, each piece chosen to enhance your space
High-quality furniture rental
Accessory styling
A highly competent and qualified team with many years of proven staging experience
Complete property transformation
Is it worth it?
Most predictions suggest that 2025 will continue to be a buyers market, making it more important to ensure that your vacant property stands out from the crowd.
The cost of upfront staging will always be less than your first property price reduction, making it a smart investment in selling your home quickly and at the best possible price. Don’t underestimate the power of a beautifully presented space—it could make all the difference in achieving your selling goals!
To get a free, no obligation bespoke quote to stage your property, call us on 01992 668091 or complete the quick form on our website here.
